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Retail Ready. What Is It ?
What Is Retail Ready?
"Retail Ready" is a programme that offers small craft & service businesses in the Ballymena area, an opportunity to test trade and sell their handmade products in a retail environment without incurring the usual costs associated with renting retail space. Supported by the Ballymena Business Centre and The Gallaher Trust, this initiative allows artisans to showcase their goods in a real-world retail setting, providing a unique platform to reach potential customers.
"Retail Ready" is a programme that offers small craft & service businesses in the Ballymena area, an opportunity to test trade and sell their handmade products in a retail environment without incurring the usual costs associated with renting retail space. Supported by the Ballymena Business Centre and The Gallaher Trust, this initiative allows artisans to showcase their goods in a real-world retail setting, providing a unique platform to reach potential customers.
Jacqueline Mc Dowell
Artist
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Louise O' Donnell Artist
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Key Features of the Retail Ready Programme:
Cost-Free Retail Space: Participants can use the retail space for two months without paying rent or rates. This removes a significant financial barrier for small businesses and allows them to focus on product development and sales.
Cost-Free Retail Space: Participants can use the retail space for two months without paying rent or rates. This removes a significant financial barrier for small businesses and allows them to focus on product development and sales.
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Merchandising Assistance: The program offers support in merchandising, helping participants display their products effectively to attract customers. This assistance can be invaluable for businesses that are new to retail.
Social Media and Online Promotion: Businesses involved in the program receive guidance on social media marketing and are featured on the Midtown Makers' website and social media platforms. This exposure can help participants reach a broader audience and build an online presence.
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Alastair Donaghy Tour Guide
Marc Dunseath Photographer
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Experience in a Retail Environment: The program provides a hands-on experience in a retail setting, helping businesses understand customer interactions, product placement, and sales strategies.
Support from Experienced Staff: The program offers advice and support from staff with experience in retail and marketing, helping participants refine their business strategies.
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Nicole Getty Photographer
Maura Downey Fabric Designer
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Midtown Makers, which has been operating for ten years, offers this and other programmes to support local artisans and small businesses. It serves as a hub for creativity and entrepreneurship, fostering a community of makers and providing them with the resources needed to grow their businesses.
Overall, "Retail Ready" is an excellent opportunity for small craft businesses to gain exposure, improve their marketing skills, and test their products in the market without the usual financial risks.
Interested, Contact Jim at [email protected]
Overall, "Retail Ready" is an excellent opportunity for small craft businesses to gain exposure, improve their marketing skills, and test their products in the market without the usual financial risks.
Interested, Contact Jim at [email protected]